A rental property, proactively managed by people who've actually been there.
Full-service management for short-term and long-term rentals across McMinn, Monroe, Bradley, Meigs, Roane, Loudon, and Polk County. One local team handles the guests, the tenants, and everything in between, so you get the income without the second job.
THE STORY WE HEAR BEFORE THE FIRST CALL
"It was supposed to be simple income."
It usually starts the same way. A guest messages at 11pm about the hot tub, or a tenant's rent comes in late again, or a cleaner cancels the morning of a turnover. You didn't buy real estate to become an on-call landlord.
That's the gap STARR fills. We're based right here in Sweetwater, not a call center three states away, and we treat every property the way we'd want ours treated.
FULL-SERVICE MANAGEMENT
We handle everything. You keep the income.
One local team owns the whole operation, whether your property earns nightly or monthly. Nothing gets sold back to you later as a surprise add-on.
Bookings & Calendar
Synced across Airbnb, Vrbo, and direct so every open night works.
Local Smart Pricing
Rates set by someone who knows this specific market, adjusted often.
24/7 Guest Communication
We answer fast, day or night, before a question turns into a bad review.
Housekeeping & Turnovers
Vetted local cleaners and an inspected turnover between every stay.
Tenant Placement & Screening
Background, income, and rental history checked before move-in.
Lease Management
Drafted, signed, and enforced, with renewals handled ahead of time.
Rent Collection
On-time direct deposit, with late follow-up handled for you.
Maintenance & Inspections
Trusted local trades, with regular inspections that catch issues early.
HOW IT WORKS
Hassle-free from day one.
You hand us the keys or the lease. We run the day-to-day, and the income lands in your account.
We List or Place It
Professional marketing, or careful tenant screening and placement.
We Run It Day to Day
Turnovers and pricing, or rent collection and lease compliance.
We Handle What Comes Up
A real local person answers, never a script.
You Get Paid
Clean monthly statements and direct deposit, no spreadsheet chasing.
WHO YOU'RE ACTUALLY WORKING WITH
A local operation. Not a call center. One owner-operator, start to finish.
STARR is independently owned and operated right here in Sweetwater, Tennessee. When you call, you're talking to the person who actually manages your property, not a rep reading from a script in another state.
THE HONEST COMPARISON
Self-managing vs. a national platform vs. STARR
WHERE WE MANAGE
East Tennessee, market by market. We know what each one is actually good for.
Every town has its own rules, demand pattern, and best-fit rental type. Here's an honest read on ours, not a guess.
Sweetwater, TN
Home base in Monroe County, right on the I-75 corridor.
Best for: Long-term rentals overall, though short-term rentals can do well on unique locations like historic downtown or farms.
Athens
The McMinn County seat, anchored by Tennessee Wesleyan University and a historic downtown square.
Best for: Long-term rentals overall, though short-term and mid-term rentals can do well near Tennessee Wesleyan and downtown.
Etowah
A McMinn County railroad town at the foot of the Cherokee National Forest.
Best for: Short-term rentals do well in locations with clear mountain views and unique structures close to hiking trails. Long-term rentals work well everywhere else.
Delano
A small Polk County community along the Hiwassee River, just south of Etowah.
Best for: Same profile as Etowah, short-term rentals do well with mountain views and unique structures close to hiking trails; long-term rentals work well everywhere else.
Tellico Plains
A Monroe County gateway town at the start of the Cherohala Skyway.
Best for: A short-term cabin rental market. It's a mountain destination that's less commercial and touristy than the Smokies, but draws travelers seeking outdoor activities and motorcyclists riding the Cherohala Skyway and the Dragon (US-129).
Madisonville
The Monroe County seat, a quieter town off the main tourist corridors.
Best for: Long-term rentals overall.
Niota
A small McMinn County town along the I-75 corridor.
Best for: Long-term rentals overall, though short-term rentals can do well on unique properties like farms, spots close to an I-75 exit for overnight commuter travel, or homes with RV/trailer parking.
Ten Mile
A Meigs County community on Watts Bar Lake.
Best for: Lakefront homes do very well in the summer season with high nightly rates, though winter demand is limited outside of an occasional-use vacation home. Away from the water, it's primarily a long-term rental market.
Kingston, TN
The Roane County seat, where the Clinch and Tennessee Rivers meet Watts Bar Lake.
Best for: Same profile as Ten Mile, though short-term and mid-term rentals can also do well within city limits close to downtown, the park, or I-40 for commuter travel.
Harriman
A Roane County town along the Emory River.
Best for: Long-term rentals overall. Short-term rentals can work downtown, but rates run low, so an investor's carrying costs need to be low to turn a profit.
Rockwood
A Roane County town on the Tennessee River near Watts Bar Lake.
Best for: Long-term rentals only. We don't recommend short-term rentals in this location.
More markets added as we grow
Also serving Bradley & Loudon County
QUESTIONS
What owners ask first
How much does STARR charge to manage my property?
It depends on the property and whether it's short- or long-term. We'll walk through real numbers for your specific property on a call, before you commit to anything.
Do you manage both short-term and long-term rentals?
Yes, full nightly-rental management, and full landlord services for leased properties, run by the same local team.
Is STARR actually local, or is this a franchise?
Independently owned and operated, based in Sweetwater, Tennessee. No call center, no corporate office. The person managing your property is the person you'll talk to.
What areas do you serve?
We serve McMinn, Monroe, Bradley, Meigs, Roane, Loudon, and Polk County across East Tennessee. See the local pages above for specifics on each market.
Let's talk about your property.
No pressure, no script. Tell us about your property and we'll show you what professional, local management can look like, and give you honest numbers before you decide anything.
Tell us about your property
Family-owned short-term and long-term rental management across McMinn, Monroe, Bradley, Meigs, Roane, Loudon, and Polk County, Tennessee.
(423) 506-4630 leasing@starr-propertymanagement.com